We are Pure Risk Advisors, a group of experienced independent agents set out to help you protect all of the things that you work so hard for.

What makes us different?

Five years ago we set out to build a company that focused on delivering great client experiences in an industry defined by bottom lines and quotas. While we like making money just as much as you do (because bills), we like people more, and prefer quality to quantity in the relationships we develop with our clients.

Our goal is to offer a better option for businesses, individuals, and families to cover their risks, with a focus on quality and cost (in that order), integrity, responsiveness, and an ever-growing knowledge of our craft. Our expertise will give you the confidence that the things you work so hard for are covered by a reputable company that knows the ins and outs of your coverage, so that you can focus on the more important things in your life.

Some things just have to be done right. We get that. And we’re here to help.

The Pure Risk Advisors team was hand selected for their expertise in the industry and focus on client service, which is what our business is based on. Each of us has a lot of experience in making sure the I’s are dotted and the t’s are crossed on your coverage to protect you and your life and livelihood from life’s unknowns.

Meet Our Team

John Jacquat

John Jacquat Partner

As the Founder and President of Pure Risk Advisors, John created a client service-driven insurance agency based on his values of honesty, hard work, and the importance of continual learning. In his professional experience, he has discovered that earning clients’ long-term trust is only achieved by putting their interests first – always.

John strives to implement this philosophy with every client he serves. His focus is on knowing what risks are faced by both individuals and businesses, in order to prepare them for unforeseen circumstances while understanding what matters most to them.

Like many of his clients, he is a husband, father, and business owner. He understands the peace of mind that comes with protecting the things that he loves – and wants to help those around him to do the same.

After working for a few of the big conglomerate brokerage houses, John was inspired to start his own agency to take insurance back to the basics – focusing on what’s best for people, not just quotas and bottom lines. RWR West Insurance has a personalized culture founded on integrity, responsiveness, and an ever-growing knowledge of the clients and industries that it serves.

John earned his degree in Business Administration – Finance from the University of Colorado Leeds School of Business (go Buffs!), lives in Erie, is a member of the Chamber of Commerce, and is actively involved in the community. He recently opened The Old Mine (a craft cidery and brewpub) beneath the Pure Risk Solutions office and is a member of the Colorado Brewers Guild and Brewers Association, and an avid and loyal supporter of local business.

Specialties: Business & Commercial Insurance


Office: (303) 834-1001

Direct: (970) 218-1697

Email: john@pureriskadvisors.com

Shannon Lissolo

Shannon Lissolo Client Solutions Manager

As a Client Solutions Manager at Pure Risk Advisors, Shannon has built a career around helping local businesses grow and thrive.

With over 30 years of experience in the standard and surplus lines sectors, she is a detail-oriented client liaison focused on business insurance and commercial liability. Specializing in non-traditional, higher risk lines, Shannon expertly services clients that other agencies often don’t have the capability to cover.

Knowledge of both Colorado and nationwide private market and carrier guidelines, and relationships developed with providers over nearly three decades, afford her the ability to help her clients through:

Reducing turnaround times

Going to bat for clients with carriers

Expertise in all areas of the industry

Personal attention and care throughout the policy lifecycle

Coming from a local logging family, Shannon learned the value and hard work that goes into managing a successful small business from the age of 12. She began the first 13 years of her insurance career at Farmers, moving from there to the company side of the industry, learning a new side of the business while working at a national level for SAFECO in Claims, followed by two other large insurance corporations. As a small town girl who appreciates being closer to the client and the community she’s involved in, Shannon got back to her smaller agency roots by joining Pure Risk, driven by her passion for helping people out, rather than giant corporations. Her industry experience, combined with her strong commitment to aiding the growth of our local economy and helping people in her community realize their dreams, make Shannon the perfect agent to help you protect the business you work so hard for.

Specialties: Business & Commercial Insurance


Office: (303) 834-1001

Direct: (303) 640-3171

Email: shannon@pureriskadvisors.com

Tom Gilmore

Tom Gilmore Commercial & Surety Specialist

Tom was born and raised in Denver. He graduated from the University of Colorado in 1973. That same year he began his insurance career with Fireman’s Fund Insurance Company’s Denver surety office. He worked for Fireman’s Fund in Denver, Riverside, CA and San Francisco before returning to CO in 1980 and opening his own independent insurance agency in Grand Junction.


Tom’s agency handled all types of business insurance, but specialized in construction and bonding. Included in his book were multi-location, nationally ranked general contractors, subcontractors, utility contractors, dirt movers, and all types of specialty contractors. Additionally, Tom was involved with the construction industry through Associated Builders and Contractors, as Charter Member of the Western Slope Chapter, Chapter President, and National Board Member.


In 2003, Tom sold his agency to a national brokerage house and became Chief Sales Officer for the brokerage’s offices in Colorado, New Mexico, and West Texas. He left that position in 2009 and became an independent surety consultant for agencies within the state of Colorado, adding his expertise in commercial & surety insurance to the Pure Risk team.

Specialties:Commercial & Surety Insurance


Office: (303) 834-1001

Direct: (303) xxx-xxxx

Email: tom@pureriskadvisors.com

Melissa Sullivan, CIC, CISR, CPIW, AIP

Melissa Sullivan, CIC, CISR, CPIW, AIP Client Solutions Manager

Melissa began her career with State Farm while raising her family. After a few years, she realized quickly how many more clients she could help by representing a multitude of carriers and moved into the independent agency platform. Through continued hard work and dedication to her knowledge and education in the industry, Melissa has earned several designations solidifying her commitment to her clients and the community. Her career led her to a leadership role with a larger insurance company for the past few years, until she realized she missed the most valued part of her time in the industry: the clients. By strategizing with clients, she is able to provide the best coverage and protection to meet their personal and business needs. Joining RWR West, she brings her upmost integrity and commitment to the clients and the community with each day. Her experience and honesty provide an advantageous setting for both personal and commercial clients.

Specialties: Personal and Commercial Insurance


Office: (303) 834-1001

Direct: (303) 532-4909

Email: melissa@pureriskadvisors.com